BECOME IRON MAN EVENT LAUNCH

From Friday April 19th, Singapore fans will be able to take on the role of legendary comic book and movie hero Tony Stark as he tests the new Mark 42 armour for the final time before active service in the upcoming release of Marvel’s Iron Man 3.

Become Iron Man is an all-new experience from Marvel Studios. Using ground-breaking motion-sensor technology it allows users to assemble and test the new Mark 42 armour, and be immersed in the action of the film.

Held at Bugis Junction, candidates will be given a unique code before their experience at the testing facility. On arrival, test pilots will be greeted by Stark Industries technicians and guided by Tony Stark’s computerised personal assistant, Jarvis. They will assemble the armour and test the repulsors and flight system. Shareable photographic evidence will be captured throughout and candidates will be able to retrieve a photo souvenir at www.BecomeIronMan.com.sg after their session.

Adding to the Iron Man experience, fans can also look forward to Play Imaginative’s unveiling of Iron Man Super Alloy Collectable Figures and Disney XD’s video showcase of Marvel Universe. Disney XD is the TV home of the latest Marvel animated series featuring superheroes such as Iron Man, Spider-Man, Hulk, Thor and many more.

Details BECOME IRON MAN
Location: Bugis Junction
Date: 19 April – 5 May 2013
Time: 10am – 10pm

Marvel’s Iron Man 3 pits brash-but-brilliant industrialist Tony Stark/Iron Man against an enemy whose reach knows no bounds. When Stark finds his personal world destroyed at his enemy’s hands, he embarks on a harrowing quest to find those responsible. This journey, at every turn, will test his mettle. With his back against the wall, Stark is left to survive by his own devices, relying on his ingenuity and instincts to protect those closest to him. As he fights his way back, Stark discovers the answer to the question that has secretly haunted him: does the man make the suit or does the suit make the man?

Starring Robert Downey Jr., Gwyneth Paltrow, Don Cheadle, Guy Pearce, Rebecca Hall, Stephanie Szostak, James Badge Dale with Jon Favreau and Ben Kingsley, Marvel’s Iron Man 3 is directed by Shane Black from a screenplay by Drew Pearce & Shane Black and is based on Marvel’s iconic Super Hero Iron Man, who first appeared on the pages of Tales of Suspense (#39) in 1963 and had his solo comic book debut with The Invincible Iron Man (#1) in May of 1968.

Marvel’s IRON MAN 3 opens in Singapore cinemas on April 26th in 2D, 3D and IMAX 3D.