Journey To The West: Conquering the Demons (西游：降魔篇) DVD: Where Your Food Journey Begins

After achieving one of the highest grossing Chinese films with over S$2.1 million box office during the 2013 Chinese New Year season, Hong Kong's King of Comedy Stephen Chow is now back to bring its action-comedy blockbuster, Journey to the West: Conquering the Demons into your homes. In this epic tale, Chow holds the roles of Executive Producer, Writer and Director. The much-anticipated DVD has since been released on 9 May 2013 and off the shelves within its first week of launch.

Distributed by local home video distributor, InnoForm Media Pte Ltd (InnoForm Media), the well-received Journey to the West: Conquering the Demons has returned to our shore after setting many single-day records in China and is currently the second highest-grossing domestic production ever to be released in China.

Hot on its heels from its recent success of the CZ12 DVD Mega Draw Campaign, where thousands participated in the first-ever growing jackpot, InnoForm Media has put together yet another innovative Campaign – the Journey To The West Food Trail – a sumptuous treat for its customers. Every original Journey to the West: Conquering the Demons DVD now comes with $30 worth of food vouchers, courtesy of Breeks Café, House of Seafood and Seoul Garden. This is a great value-add to the DVD retailing now at $19.90.

Cindy Ng, Senior Vice President of Sales & Marketing, InnoForm Media, explains “Due to the ever-increasing pace of the home entertainment industry, consumers are spoilt with many choices with new DVD launches every week. As eating is one of the popular pastimes of many Singaporeans, this rewarding Food Trail is just a way of tantalising their taste buds and setting ourselves apart.”

The food journey begins from 9 May and ends on 8 August 2013. As fans set foot on this journey, 20 lucky winners could also stand a chance to win more food vouchers worth up to $50! For more information, please visit http://foodtrail.happybuys.com